SINS is the only accepted currency of the SafeInsure marketplace. This means that the many insurance policy providers and users on the platform will need to buy SINS to transact with it. Because of the high amount of transactional activity that will take place between providers and users, a substantial demand will be placed on existing SINS supplies.
Secondly, because SafeInsure is a masternode secured blockchain, SINS will be required as masternode collateral. This effectively removes SINS from the supply as those coins used for masternode collateral are locked into the operator's node. By reducing the supply via masternodes, and placing a high demand on the existing supply via using SINS as SafeInsure's native currency, there are solid fundamentals in place to appreciate the value of SINS.